3 Ways To Prevent People From Blocking Your Retail Store Doorway
As someone who operates a retail store, you probably want to keep people moving in and out of your business all day long if possible. Unfortunately, having people lingering in your doorway can slow down progress and can even make your store less inviting to people who are thinking about coming in. Luckily, there are a few things that you can do to help prevent people from blocking your retail store doorway.
1. Install Automatic Doors
First and foremost, you should consider installing automatic doors. Along with making your store more inviting, helping to prevent energy waste from your doors being propped open and assisting customers with wheelchairs or carts, automatic doors can also help encourage people to hurry up and walk in and out. This can leave your doorways free and clear for more customers who are entering and exiting the store.
2. Be Careful About Cart and Basket Placement
Although it might seem like a good idea to place your carts and baskets as close to the front entrance as possible, you might want to rethink your strategy. If they are too close to the door, customers could hold up traffic as they try to maneuver their carts and pick up their baskets. Although they should be highly visible from the front entrance of the store, you may want to place them a little further to the left or right to help free up the foot traffic flow.
3. Display Sale Products and Ads Elsewhere
You probably want to hit your customers as soon as they walk in the door so that they can see all of the great sale items that you have available. However, you don't want your customers to stop and stare at your ads or inspect your products while standing in the way of other customers. Instead, try advertising all throughout your store, or putting your ads on your exterior windows. Then, customers can check out your ads while they are still outdoors, where there is more room. Plus, these ads can help grab the attention of those who are driving and walking by, which can help you bring in more business.
As you can see, there are a few things that you can do to help relieve some of the congestion near your store doorway. By following these tips, you can make it much easier for your customers to get in and out of your business.